Poster Design + Technology = Motion Poster!

Wow, the poster sure has evolved since the posters we first started studying way back at the beginning of the semester. 

Poster by Ruby Soho, at sohoruby.tk

"Australian denim collection Denim & Thread is planning to release a motion poster that ties in directly with their print campaign. “The motion poster picks up the story, where the still ends,” a campaign advantage owner Alex Lambousis is very excited about. Although only a few samples and a quick behind the scenes video has been released, it will be very interesting to see how the motion poster develops and enhances their print campaign."

Denim & Thread - Motion Poster [samples] from Sidat de Silva on Vimeo.

Geometry and Typography

Here's the official poster for this year's 64th Festival de Cannes, a film festival which celebrates international cinema:

What first struck me about this poster was the simple elegance of its design. Of course, while the elegance can be partly attributed to the use of a photo depicting the actress Faye Dunaway (photomontage, anyone?), it is the geometric '64' which becomes a main focal point. It actually reminded me of Rudolf Koch's Kabel light typeface from 1928. 

From Posters to Blog Posts

s anyone else glad that adjusting page layout or character alignment in Microsoft Word is a fairly simple matter of clicking through a few menu commands? I am. For some reason, one of the true/false questions on our midterm this past Wednesday just stuck in my head; this question was about poster composition and how their layout was determined. I don't remember exactly what it said, but I think it asked something about how type was arranged for poster composition, with an emphasis on the poster's vertical and/or horizontal format. 


Well, just as Jules Chéret and Henri Toulouse-Lautrec composed their imagery and typography specifically for the poster medium, graphic designers now are arranging their content for electronic, online media. 
Michael Surtees runs a design firm called Gesture Theory and a blog titled Design Notes. The way he adapted the Gesture Theory website for the ipad, computer screen, and the iphone reminded me of how visual posters were set and printed for circulation.

From Michael Surtees' post on Designing for the Browser of Today

P.S. Thanks to Jessica Hische for the daily drop cap by Linzie Hunter!